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International award · Germany · 1955

Red Dot Design Award
submission guide.

A major international award with Product Design, Brands & Communication and Design Concept / Innovation tracks, known for examining design quality and completion.

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Jury dimensions

  • — Innovation
  • — Form & function
  • — Human factors & usability
  • — Sustainability
  • — Emotional value & brand consistency

Submission route

From fit to submission,
keep the evidence clear.

  1. 01

    Choose the track based on product stage and objective

  2. 02

    Submit images, English description and supporting information

  3. 03

    Prepare for physical review when required

  4. 04

    Confirm results and use the mark within official rules

Categories

Product DesignBrands & Communication DesignDesign Concept / Design & Innovation

Materials and physical review

  • Hero, scenario and detail images
  • English description focused on innovation and user value
  • Product specification, market and sustainability information
  • Optional video, animation or whitepaper

Physical requirements: Many Product Design categories may require a physical sample; communication tracks are often online-led.

FAQs

Is Red Dot only about appearance?+

No. Innovation, function, usability, sustainability and brand consistency also matter.

Can one project enter several tracks?+

Possibly, but eligibility and material requirements should be confirmed for each track.

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